Chillbillyusa
chillbillyusa.com
Chillbilly USA is a retail apparel store specializing in themed graphic tees, hoodies, tanks, crewneck sweatshirts, and fleece products centered around outdoor activities and lifestyle interests including fishing, hunting, camping, BBQ, and country music culture. The store also offers branded merchandise and mugs across its various product categories.
Products
625
Collections
50
Pages
6
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Accessibility score is 56/100 - improve for better UX and legal compliance
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#9750 / 16375
Faster than 40% of stores
Fashion & Clothing Ranking
#1802 / 2989
Top 60% in category
Category Avg Performance
57
-2 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#874 in Fashion & Clothing
Top 20% of stores
24% below average
625 products vs 819 avg
Slower than 60% of Fashion & Clothing stores
PageSpeed score: 55/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
24% below average
avg
46% below average
avg
85% below average
avg
91% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 20% by catalog size
low
Basic content (6 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Chillbillyusa
Chillbillyusa is a fashion & clothing ecommerce store built on Shopify and operating in CH. The store currently offers 625 products organized across 50 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Chillbillyusa uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Chillbillyusa achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 56/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Chillbillyusa has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Chillbillyusa ranks #874 out of 4419 stores we track. This places them in the top 20% of fashion & clothing stores by product catalog size.
Last scanned
Feb 25, 2026
