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Chsmokehouse

Shopify

chsmokehouse.com

Captain Hook's Smokehouse is a Phuket-based food producer specializing in premium smoked food products. The store offers a variety of smoked meats and seafood including smoked salmon, Norwegian mackerel, beef ribs, and chicken, along with complementary products like BBQ sauces, mustards, pickles, and pâtés.

Food & Drink
Taste
TH / THB
PayPal
Visit Store

Products

42

Collections

6

Pages

9

Blog Posts

7

CommerceRank Score

Overall store health assessment based on 5 key factors

D

53/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content11/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#9047 / 16375

Faster than 45% of stores

Food & Drink Ranking

#695 / 1334

Top 52% in category

Category Avg Performance

56

+1 above avg

Category Avg LCP

1.7s

57

Performance

95

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#737 in Food & Drink

Above average (top 41%)

82% below average

42 products vs 235 avg

Slower than 52% of Food & Drink stores

PageSpeed score: 57/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products42 / avg 235

82% below average

avg

Collections6 / avg 34

82% below average

avg

Pages9 / avg 18

50% below average

avg

Blog Posts7 / avg 46

85% below average

avg

Theme & Design

Theme Name

Taste

Type

Theme Store

Theme Store ID

1434

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 41% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Developing stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

42 products6 collections9 pages7 blogs

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About Chsmokehouse

Chsmokehouse is a food & drink ecommerce store built on Shopify and operating in TH. The store currently offers 42 products organized across 6 collections, making it comparable in size for the food & drink category.

Theme and Design

Chsmokehouse uses the Taste theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Chsmokehouse achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Chsmokehouse has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Chsmokehouse ranks #737 out of 1794 stores we track. This places them in the top 41% of food & drink stores by product catalog size.

Last scanned

Feb 25, 2026

Chsmokehouse | Food & Drink Store Analysis | CommerceRank