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Clivechristian

shopify

clivechristian.com

Clive Christian is a luxury British perfume house offering high-end fragrances including their Noble Collection and Original Collection. The store sells premium perfumes for men and women, organized by product type and scent families such as citrus, woody, floral, and leather.

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Performance Needs Attention

This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

30

Collections

63

Pages

23

Blog Posts

55

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 21 points below Perfume & Cologne category average (55)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#15120 / 16375

Faster than 8% of stores

Perfume & Cologne Ranking

#79 / 89

Top 89% in category

Category Avg Performance

55

-21 below avg

Category Avg LCP

2.1s

Faster than avg

34

Performance

82

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.9s

Largest Contentful Paint

CLSgood

0.070

Cumulative Layout Shift

INPgood

96ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 127 Perfume & Cologne stores

#81 in Perfume & Cologne

Below 64% of stores

96% below average

30 products vs 723 avg

Slower than 89% of Perfume & Cologne stores

PageSpeed score: 34/100

-5 products

Over the past 6 months

Category Benchmarks

Compared to 127 stores in Perfume & Cologne

Products30 / avg 723

96% below average

avg

Collections63 / avg 50

26% above average

avg

Pages23 / avg 25

8% below average

avg

Blog Posts55 / avg 90

39% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Removed 1 products last month

Tracking History

1+ year

Since Dec 2024

Market Position

Below average catalog size

Top 64% by catalog size

Content Investment

low

Basic content (23 pages)

Tech Stack Maturity

Developing stack

No review platform (34% of category uses one)

Business Sophistication

Emerging

Store Timeline & History

Jun 2025

30 products63 collections23 pages55 blogs

May 2025

31 products63 collections23 pages55 blogs

Apr 2025

31 products62 collections23 pages55 blogs

Mar 2025

31 products62 collections23 pages54 blogs

Mar 2025

35 products62 collections24 pages54 blogs

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About Clivechristian

Clivechristian is a perfume & cologne ecommerce store built on shopify and operating in GB. The store currently offers 30 products organized across 63 collections, making it comparable in size for the perfume & cologne category.

Theme and Design

Clivechristian uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Clivechristian achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Clivechristian has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Perfume & Cologne category, Clivechristian ranks #81 out of 127 stores we track. This places them in the top 64% of perfume & cologne stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 5 products.

Last scanned

Feb 18, 2026

Clivechristian | Perfume & Cologne Store Analysis | CommerceRank