Continentclothing
continentclothing.com
Continent Clothing is an African fashion retailer offering contemporary street style and festival clothing including African suits, dresses, hoodies, jackets, and accessories. The brand designs and sources products from The Gambia, combining urban African aesthetics with global fashion trends.
Products
586
Collections
52
Pages
22
Blog Posts
46
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Accessibility score is 64/100 - improve for better UX and legal compliance
- SEO score is 69/100 - fix meta tags, alt text, and structured data
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#3984 / 16375
Faster than 76% of stores
Fashion & Clothing Ranking
#782 / 2989
Top 26% in category
Category Avg Performance
57
+10 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.6s
Largest Contentful Paint
0.020
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
704ms
Time to First Byte
5.4s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#920 in Fashion & Clothing
Top 21% of stores
28% below average
586 products vs 819 avg
Faster than 74% of Fashion & Clothing stores
PageSpeed score: 67/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
28% below average
avg
44% below average
avg
46% below average
avg
44% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 21% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Continentclothing
Continentclothing is a fashion & clothing ecommerce store built on shopify and operating in ZA. The store currently offers 586 products organized across 52 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Continentclothing uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Continentclothing achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 64/100 for accessibility and 69/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Continentclothing has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Continentclothing ranks #920 out of 4419 stores we track. This places them in the top 21% of fashion & clothing stores by product catalog size.
Last scanned
Feb 19, 2026