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Coo Baby

Shopify

coo-baby.com

Coo Baby is a mama-owned children's clothing company specializing in high-quality bamboo footie pajamas for infants and toddlers. The brand focuses on functional, comfortable, and durable clothing designed with features like faster diaper changes, offering an affordable alternative to traditional baby apparel.

Baby & Kids
Boundless
US / USD
Onipew
PayPal
Visit Store

Products

3

Collections

2

Pages

3

Blog Posts

43

CommerceRank Score

Overall store health assessment based on 5 key factors

C

56/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content9/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#9780 / 16375

Faster than 40% of stores

Baby & Kids Ranking

#226 / 402

Top 56% in category

Category Avg Performance

56

-1 below avg

Category Avg LCP

1.7s

55

Performance

90

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 575 Baby & Kids stores

#506 in Baby & Kids

Below 88% of stores

100% below average

3 products vs 612 avg

Slower than 56% of Baby & Kids stores

PageSpeed score: 55/100

Category Benchmarks

Compared to 575 stores in Baby & Kids

Products3 / avg 612

100% below average

avg

Collections2 / avg 95

98% below average

avg

Pages3 / avg 19

84% below average

avg

Blog Posts43 / avg 33

30% above average

avg

Theme & Design

Theme Name

Boundless

Type

Theme Store

Theme Store ID

766

Tech Stack

Platform

Shopify

Reviews Platform

Onipew

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Smaller catalog (bottom 25%)

Top 88% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

3 products2 collections3 pages43 blogs

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About Coo Baby

Coo Baby is a baby & kids ecommerce store built on Shopify and operating in US. The store currently offers 3 products organized across 2 collections, making it comparable in size for the baby & kids category.

Theme and Design

Coo Baby uses the Boundless theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Coo Baby achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Coo Baby uses Onipew for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Baby & Kids category, Coo Baby ranks #506 out of 575 stores we track. This places them in the top 88% of baby & kids stores by product catalog size.

Last scanned

Feb 25, 2026

Coo Baby | Baby & Kids Store Analysis | CommerceRank