Cookandnelson
cookandnelson.com
Cook & Nelson curates and sells premium artisan food and drink products from exceptional producers worldwide, including brands like McClure's Pickles, Tony's Chocolonely, and Seedlip. The store focuses on gourmet fare and specialty provisions with accompanying recipes and culinary inspiration.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
98
Collections
67
Pages
34
Blog Posts
194
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#12067 / 16375
Faster than 26% of stores
Food & Drink Ranking
#982 / 1334
Top 74% in category
Category Avg Performance
56
-7 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.4s
Largest Contentful Paint
0.050
Cumulative Layout Shift
233ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#438 in Food & Drink
Top 24% of stores
58% below average
98 products vs 235 avg
Slower than 74% of Food & Drink stores
PageSpeed score: 49/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
58% below average
avg
97% above average
avg
89% above average
avg
322% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 24% by catalog size
high
Strong content (194 blogs, 34 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Cookandnelson
Cookandnelson is a food & drink ecommerce store built on Shopify and operating in NZ. The store currently offers 98 products organized across 67 collections, making it comparable in size for the food & drink category.
Theme and Design
Cookandnelson uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Cookandnelson achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Cookandnelson has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Cookandnelson ranks #438 out of 1794 stores we track. This places them in the top 24% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
