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Cover Up

shopify

cover-up.com

Cover-Up® designs and manufactures protective cases and skins for iPhones, iPads, and MacBooks using natural materials. Products are hand-crafted in their Wales-based workshop and serve as functional accessories for consumer electronics.

Electronics
Bespoke
CH / CHF
Yotpo
PayPal
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Performance Needs Attention

This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

3,337

Collections

148

Pages

24

Blog Posts

4

CommerceRank Score

Overall store health assessment based on 5 key factors

B

73/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#12105 / 16375

Faster than 26% of stores

Electronics Ranking

#149 / 233

Top 64% in category

Category Avg Performance

55

-7 below avg

Category Avg LCP

2.0s

Slower than avg

48

Performance

78

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.2s

Largest Contentful Paint

CLSgood

0.040

Cumulative Layout Shift

INPgood

114ms

Interaction to Next Paint

Additional Metrics

FCPneeds work

1.9s

First Contentful Paint

TTFBneeds work

1099ms

Time to First Byte

SIpoor

7.4s

Speed Index

Store Audit

Actionable insights compared to 345 Electronics stores

#24 in Electronics

Top 7% of stores

104% above average

3,337 products vs 1,637 avg

Slower than 64% of Electronics stores

PageSpeed score: 48/100

Category Benchmarks

Compared to 345 stores in Electronics

Products3,337 / avg 1,637

104% above average

avg

Collections148 / avg 83

78% above average

avg

Pages24 / avg 30

20% below average

avg

Blog Posts4 / avg 34

88% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

Yotpo

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 7% by catalog size

Content Investment

low

Basic content (24 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Established

International

Store Timeline & History

Feb 2026

3,337 products148 collections24 pages4 blogs

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About Cover Up

Cover Up is a electronics ecommerce store built on shopify and operating in CH. The store currently offers 3,337 products organized across 148 collections, making it larger than average for the electronics category.

Theme and Design

Cover Up uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Cover Up achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 78/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Cover Up uses Yotpo for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Electronics category, Cover Up ranks #24 out of 345 stores we track. This places them in the top 7% of electronics stores by product catalog size.

Last scanned

Feb 19, 2026

Cover Up | Electronics Store Analysis | CommerceRank