Craftrumbox
craftrumbox.co.uk
Craft Rum Box is a UK-based subscription service and online retailer offering curated selections of craft rum, spiced rum, and other spirits, alongside complementary snacks and mixers. The store delivers monthly themed boxes to subscribers and operates a standalone rum shop for individual purchases.
Products
295
Collections
27
Pages
14
Blog Posts
156
CommerceRank Score
Overall store health assessment based on 5 key factors
66/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Food & Drink Ranking
#8 / 1334
Top 1% in category
Category Avg Performance
56
-4 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.7s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#4 in Food & Drink
Top 0% of stores
26% above average
295 products vs 235 avg
Faster than 99% of Food & Drink stores
PageSpeed score: 52/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
26% above average
avg
21% below average
avg
22% below average
avg
239% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
high
Strong content (156 blogs, 14 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About Craftrumbox
Craftrumbox is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 295 products organized across 27 collections, making it larger than average for the food & drink category.
Theme and Design
Craftrumbox uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of food & drink stores.
Performance Analysis
Based on Google PageSpeed Insights, Craftrumbox achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Craftrumbox has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Craftrumbox ranks #4 out of 1794 stores we track. This places them in the top 0% of food & drink stores by product catalog size.
Last scanned
Feb 22, 2026
