Crunchlabs
crunchlabs.com
CrunchLabs offers monthly STEM subscription boxes including Build Boxes, Creative Kits, and Hack Packs that teach engineering and robotics principles through hands-on play. Founded by former NASA engineer and YouTuber Mark Rober, the store provides educational toy subscriptions designed for children ages 6-13 and adults seeking creative building and coding experiences.
Performance Needs Attention
This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
91
Collections
3
Pages
66
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 26 points below Toys & Games category average (59)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15314 / 16375
Faster than 6% of stores
Toys & Games Ranking
#280 / 293
Top 96% in category
Category Avg Performance
59
-26 below avg
Category Avg LCP
1.6s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.7s
Largest Contentful Paint
0.070
Cumulative Layout Shift
144ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 465 Toys & Games stores
#260 in Toys & Games
Below 56% of stores
96% below average
91 products vs 2,106 avg
Slower than 96% of Toys & Games stores
PageSpeed score: 33/100
Category Benchmarks
Compared to 465 stores in Toys & Games
96% below average
avg
96% below average
avg
371% above average
avg
89% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 56% by catalog size
high
Strong content (3 blogs, 66 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Crunchlabs
Crunchlabs is a toys & games ecommerce store built on Shopify and operating in ES. The store currently offers 91 products organized across 3 collections, making it comparable in size for the toys & games category.
Theme and Design
Crunchlabs uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Crunchlabs achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Crunchlabs has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Crunchlabs ranks #260 out of 465 stores we track. This places them in the top 56% of toys & games stores by product catalog size.
Last scanned
Feb 25, 2026
