Customnewelposts
customnewelposts.com
Custom Newel Posts offers over 32 custom newel post designs and stair railing products made from six hardwood species. The store supplies stair posts, balusters, handrails, and railing accessories for residential and commercial projects, with installation and finishing services available throughout North America.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
91
Collections
6
Pages
16
Blog Posts
9
CommerceRank Score
Overall store health assessment based on 5 key factors
37/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#12349 / 16375
Faster than 25% of stores
Home Improvement Ranking
#243 / 334
Top 73% in category
Category Avg Performance
56
-8 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 503 Home Improvement stores
#238 in Home Improvement
Above average (top 47%)
94% below average
91 products vs 1,558 avg
Slower than 73% of Home Improvement stores
PageSpeed score: 48/100
No BNPL options
56% of Home Improvement stores offer PayPal
Category Benchmarks
Compared to 503 stores in Home Improvement
94% below average
avg
93% below average
avg
30% below average
avg
84% below average
avg
Category Intelligence
How Customnewelposts compares to other home improvement stores
Insights
- 56% of Home Improvement stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 47% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
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About Customnewelposts
Customnewelposts is a home improvement ecommerce store built on Shopify and operating in US. The store currently offers 91 products organized across 6 collections, making it comparable in size for the home improvement category.
Theme and Design
Customnewelposts uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Customnewelposts achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Customnewelposts has not implemented a third-party review platform. Compared to other home improvement stores, 56% of home improvement stores offer paypal
Competitive Positioning
Within the Home Improvement category, Customnewelposts ranks #238 out of 503 stores we track. This places them in the top 47% of home improvement stores by product catalog size.
Last scanned
Feb 25, 2026
