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Customplugs

shopify

customplugs.com

Custom Plugs is a body jewelry retailer offering custom and standard ear plugs, gauges, flesh tunnels, and a wide range of body piercing jewelry including septum clickers, nose rings, nipple jewelry, belly bars, and dermal tops. The store caters to stretched ear enthusiasts with specialized products, ear stretching kits, and aftercare solutions.

Jewelry & Accessories
Bespoke
ES / EUR
TrustPilot
PayPal +1
Visit Store

Performance Needs Attention

This store scores 30/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

2,441

Collections

331

Pages

39

Blog Posts

64

+6

CommerceRank Score

Overall store health assessment based on 5 key factors

B

75/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 27 points below Jewelry & Accessories category average (57)
  • Fix INP: Interaction delay is poor - reduce JavaScript and optimise event handlers

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewelry & Accessories Ranking

#12 / 514

Top 2% in category

Category Avg Performance

57

-27 below avg

Category Avg LCP

1.9s

Slower than avg

30

Performance

76

Accessibility

92

SEO

Core Web Vitals

LCPneeds work

2.7s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPpoor

1360ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#11 in Jewelry & Accessories

Top 2% of stores

217% above average

2,441 products vs 770 avg

Faster than 98% of Jewelry & Accessories stores

PageSpeed score: 30/100

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products2,441 / avg 770

217% above average

avg

Collections331 / avg 50

562% above average

avg

Pages39 / avg 17

129% above average

avg

Blog Posts64 / avg 26

146% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

high

Strong content (64 blogs, 39 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Mature

International

Store Timeline & History

Feb 2026

2,441 products331 collections39 pages64 blogs

Feb 2026

2,441 products331 collections39 pages58 blogs

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About Customplugs

Customplugs is a jewelry & accessories ecommerce store built on shopify and operating in ES. The store currently offers 2,441 products organized across 331 collections, making it larger than average for the jewelry & accessories category.

Theme and Design

Customplugs uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Customplugs achieves a performance score of 30/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 76/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Customplugs uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Jewelry & Accessories category, Customplugs ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 23, 2026

Customplugs | Jewelry & Accessories Store Analysis | CommerceRank