Customplugs
customplugs.com
Custom Plugs is a body jewelry retailer offering custom and standard ear plugs, gauges, flesh tunnels, and a wide range of body piercing jewelry including septum clickers, nose rings, nipple jewelry, belly bars, and dermal tops. The store caters to stretched ear enthusiasts with specialized products, ear stretching kits, and aftercare solutions.
Performance Needs Attention
This store scores 30/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
2,441
Collections
331
Pages
39
Blog Posts
64
+6CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 27 points below Jewelry & Accessories category average (57)
- Fix INP: Interaction delay is poor - reduce JavaScript and optimise event handlers
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewelry & Accessories Ranking
#12 / 514
Top 2% in category
Category Avg Performance
57
-27 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
1360ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#11 in Jewelry & Accessories
Top 2% of stores
217% above average
2,441 products vs 770 avg
Faster than 98% of Jewelry & Accessories stores
PageSpeed score: 30/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
217% above average
avg
562% above average
avg
129% above average
avg
146% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (64 blogs, 39 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
Feb 2026
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About Customplugs
Customplugs is a jewelry & accessories ecommerce store built on shopify and operating in ES. The store currently offers 2,441 products organized across 331 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Customplugs uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Customplugs achieves a performance score of 30/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 76/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Customplugs uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Customplugs ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 23, 2026