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Cutielondon

shopify

cutielondon.com

Cutie London is an online fashion retailer specializing in women's contemporary clothing, including dresses, tops, bottoms, outerwear, and jumpsuits. The store offers trend-focused pieces such as party dresses, summer dresses, and wrap dresses with UK-based delivery options.

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Performance Needs Attention

This store scores 45/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

175

Collections

8

Pages

13

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content10/15 (Good)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 12 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#12915 / 16375

Faster than 21% of stores

Fashion & Clothing Ranking

#2343 / 2989

Top 78% in category

Category Avg Performance

57

-12 below avg

Category Avg LCP

1.9s

45

Performance

78

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

5.2s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1823 in Fashion & Clothing

Above average (top 41%)

79% below average

175 products vs 819 avg

Slower than 78% of Fashion & Clothing stores

PageSpeed score: 45/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products175 / avg 819

79% below average

avg

Collections8 / avg 93

91% below average

avg

Pages13 / avg 41

68% below average

avg

Blog Posts2 / avg 32

94% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 41% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

175 products8 collections13 pages2 blogs

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About Cutielondon

Cutielondon is a fashion & clothing ecommerce store built on shopify and operating in DE. The store currently offers 175 products organized across 8 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Cutielondon uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Cutielondon achieves a performance score of 45/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 78/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Cutielondon has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Cutielondon ranks #1823 out of 4419 stores we track. This places them in the top 41% of fashion & clothing stores by product catalog size.

Last scanned

Feb 19, 2026

Cutielondon | Fashion & Clothing Store Analysis | CommerceRank