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Dadadababy

Shopify

dadadababy.com

Dadada is a nursery furniture retailer offering premium convertible cribs, dressers, and nursery accessories. The brand combines modern design with traditional furniture-making heritage, positioning itself as a curated choice for parents seeking high-quality, sustainably-minded pieces for their baby's room.

Furniture
Capital
US / USD
Yotpo
Afterpay
Visit Store

Performance Needs Attention

This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. High layout shift is affecting user experience. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

103

Collections

46

Pages

41

Blog Posts

127

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 17 points below Furniture category average (56)
  • Fix CLS: Layout shift issues detected - add image dimensions and avoid dynamic content

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#14369 / 16375

Faster than 12% of stores

Furniture Ranking

#243 / 281

Top 86% in category

Category Avg Performance

56

-17 below avg

Category Avg LCP

1.8s

Slower than avg

39

Performance

87

Accessibility

92

SEO

Core Web Vitals

LCPneeds work

3.2s

Largest Contentful Paint

CLSpoor

0.270

Cumulative Layout Shift

INPgood

138ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 446 Furniture stores

#274 in Furniture

Below 61% of stores

90% below average

103 products vs 1,042 avg

Slower than 86% of Furniture stores

PageSpeed score: 39/100

Category Benchmarks

Compared to 446 stores in Furniture

Products103 / avg 1,042

90% below average

avg

Collections46 / avg 155

70% below average

avg

Pages41 / avg 164

75% below average

avg

Blog Posts127 / avg 37

243% above average

avg

Category Intelligence

How Dadadababy compares to other furniture stores

Review Platform Adoption

4%

of Furniture stores use Yotpo

Theme Adoption

0%

of Furniture stores use this theme

Insights

  • 52% of Furniture stores offer PayPal

Theme & Design

Theme Name

Capital

Type

Theme Store

Theme Store ID

812

Tech Stack

Platform

Shopify

Reviews Platform

Yotpo

Payment / Finance

Afterpay

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 61% by catalog size

Content Investment

high

Strong content (127 blogs, 41 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Established

InternationalModern Theme

Store Timeline & History

Feb 2026

103 products46 collections41 pages127 blogs

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About Dadadababy

Dadadababy is a furniture ecommerce store built on Shopify and operating in US. The store currently offers 103 products organized across 46 collections, making it comparable in size for the furniture category.

Theme and Design

Dadadababy uses the Capital theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Dadadababy achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Dadadababy uses Yotpo for customer reviews and offers Afterpay for payment flexibility. Compared to other furniture stores, 52% of furniture stores offer paypal

Competitive Positioning

Within the Furniture category, Dadadababy ranks #274 out of 446 stores we track. This places them in the top 61% of furniture stores by product catalog size.

Last scanned

Feb 25, 2026

Dadadababy | Furniture Store Analysis | CommerceRank