Dimexsports
dimexsports.co.uk
Dimex Sports is a UK-based retailer specializing in premium motorcycle and cycling apparel. The store offers a curated selection of protective gear including leather jackets, Cordura jackets and trousers, safety equipment, gloves, boots, and cycling-specific clothing for both men and women, positioning itself as a comparison shopping destination for biker and cyclist apparel.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
103
Collections
52
Pages
4
Blog Posts
0
CommerceRank Score
Overall store health assessment based on 5 key factors
48/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
- Add blog content to improve SEO and engagement
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
-15 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
70ms
Interaction to Next Paint
Additional Metrics
2.1s
First Contentful Paint
550ms
Time to First Byte
8.1s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
87% below average
103 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 42/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
87% below average
avg
44% below average
avg
90% below average
avg
100% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Minimal content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Dimexsports
Dimexsports is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 103 products organized across 52 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Dimexsports uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Dimexsports achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 70/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dimexsports has not implemented a third-party review platform and offers Pipe, PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Dimexsports ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.
Last scanned
Feb 22, 2026
