Directstock
directstock.co.uk
DirectStock is a UK-based industrial supplies distributor offering safety gloves, engineering plastics, industrial matting, rubber flooring, ropes, access solutions, and related products. The store caters to businesses and trade customers with competitive pricing and fast delivery on industrial safety and workplace equipment.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
8,833
Collections
331
Pages
10
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 11 points below Industrial category average (59)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Industrial Ranking
#3 / 226
Top 1% in category
Category Avg Performance
59
-11 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.6s
Largest Contentful Paint
0.000
Cumulative Layout Shift
175ms
Interaction to Next Paint
Additional Metrics
1.9s
First Contentful Paint
732ms
Time to First Byte
8.6s
Speed Index
Store Audit
Actionable insights compared to 311 Industrial stores
#8 in Industrial
Top 3% of stores
653% above average
8,833 products vs 1,173 avg
Faster than 99% of Industrial stores
PageSpeed score: 48/100
Category Benchmarks
Compared to 311 stores in Industrial
653% above average
avg
336% above average
avg
55% below average
avg
90% below average
avg
Category Intelligence
How Directstock compares to other industrial stores
11%
of Industrial stores use Pipe
Insights
- 51% of Industrial stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 3% by catalog size
low
Basic content (10 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Industrial Stores
Other industrial stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Directstock
Directstock is a industrial ecommerce store built on shopify and operating in GB. The store currently offers 8,833 products organized across 331 collections, making it larger than average for the industrial category.
Theme and Design
Directstock uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Directstock achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 88/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Directstock has not implemented a third-party review platform and offers Pipe for payment flexibility. Compared to other industrial stores, 51% of industrial stores offer paypal
Competitive Positioning
Within the Industrial category, Directstock ranks #8 out of 311 stores we track. This places them in the top 3% of industrial stores by product catalog size.
Last scanned
Feb 22, 2026
