Diyasdirect
diyasdirect.co.uk
DIYAS Direct is an online bridal and formal wear retailer specializing in Asian clothing, offering a curated selection of wedding dresses, lehengas, sarees, sherwanis, and collections from Pakistani designers. The Birmingham-based shop provides both online shopping and appointment booking services for customers seeking traditional and contemporary bridal and formal occasion wear.
Products
4,456
Collections
60
Pages
9
Blog Posts
46
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#131 in Fashion & Clothing
Top 3% of stores
444% above average
4,456 products vs 819 avg
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
444% above average
avg
35% below average
avg
78% below average
avg
44% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Top 10% largest catalog
Top 3% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Mar 2026
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About Diyasdirect
Diyasdirect is a fashion & clothing ecommerce store built on shopify and operating in DE. The store currently offers 4,456 products organized across 60 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Diyasdirect uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Diyasdirect has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Diyasdirect ranks #131 out of 4419 stores we track. This places them in the top 3% of fashion & clothing stores by product catalog size.
Last scanned
Mar 12, 2026
