Downthelinesurf
downthelinesurf.co.uk
Down The Line Surf Co. is an online retailer offering a comprehensive selection of surfboards across multiple styles (shortboards, longboards, softboards, etc.), wetsuits, surfing accessories, bodyboarding equipment, and related clothing. The store provides worldwide delivery and positions itself as a specialist surf shop with expert knowledge and customer support.
Products
6,617
Collections
346
Pages
53
Blog Posts
133
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#27 in Sports & Outdoors
Top 3% of stores
578% above average
6,617 products vs 976 avg
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
578% above average
avg
126% above average
avg
83% above average
avg
118% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Top 10% largest catalog
Top 3% by catalog size
high
Strong content (133 blogs, 53 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Mar 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Downthelinesurf
Downthelinesurf is a sports & outdoors ecommerce store built on shopify and operating in US. The store currently offers 6,617 products organized across 346 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Downthelinesurf uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Downthelinesurf has not implemented a third-party review platform and offers Pipe, PayPal, Klarna, Clearpay, Afterpay, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Downthelinesurf ranks #27 out of 1076 stores we track. This places them in the top 3% of sports & outdoors stores by product catalog size.
Last scanned
Mar 12, 2026