Dragonflybrand
dragonflybrand.com
Dragonfly is a premium sportswear brand offering pole dance clothing, bikram hot yoga outfits, and aerial hoop apparel. The store features collections of specialized athletic wear including shorts, sports bras, leggings, and crop tops, with products sustainably manufactured in the EU and worn by professional pole dancers worldwide.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
85
Collections
37
Pages
23
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Fashion & Clothing category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#13797 / 16375
Faster than 16% of stores
Fashion & Clothing Ranking
#2508 / 2989
Top 84% in category
Category Avg Performance
57
-15 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
122ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#2452 in Fashion & Clothing
Below 55% of stores
90% below average
85 products vs 819 avg
Slower than 84% of Fashion & Clothing stores
PageSpeed score: 42/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
90% below average
avg
60% below average
avg
44% below average
avg
88% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 55% by catalog size
low
Basic content (23 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Dragonflybrand
Dragonflybrand is a fashion & clothing ecommerce store built on Shopify and operating in ZA. The store currently offers 85 products organized across 37 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Dragonflybrand uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Dragonflybrand achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dragonflybrand uses judge.me for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Dragonflybrand ranks #2452 out of 4419 stores we track. This places them in the top 55% of fashion & clothing stores by product catalog size.
Last scanned
Feb 25, 2026
