Drtoymaster
drtoymaster.co.uk
David Rogers Toymaster is a family-run toy and nursery retailer with over 40 years of experience serving Northern Ireland. The store specializes in toys, games, Lego, collectables, outdoor sports equipment, and nursery essentials including prams and cots, offering both in-store shopping at multiple locations and online home delivery.
Products
3,360
Collections
187
Pages
20
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Toys & Games Ranking
#10 / 293
Top 3% in category
Category Avg Performance
59
-8 below avg
Category Avg LCP
1.6s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
87ms
Interaction to Next Paint
Additional Metrics
0.9s
First Contentful Paint
394ms
Time to First Byte
7.0s
Speed Index
Store Audit
Actionable insights compared to 465 Toys & Games stores
#9 in Toys & Games
Top 2% of stores
60% above average
3,360 products vs 2,106 avg
Faster than 97% of Toys & Games stores
PageSpeed score: 51/100
Category Benchmarks
Compared to 465 stores in Toys & Games
60% above average
avg
128% above average
avg
43% above average
avg
93% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Drtoymaster
Drtoymaster is a toys & games ecommerce store built on shopify and operating in LT. The store currently offers 3,360 products organized across 187 collections, making it larger than average for the toys & games category.
Theme and Design
Drtoymaster uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Drtoymaster achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Drtoymaster has not implemented a third-party review platform and offers Pipe, PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Drtoymaster ranks #9 out of 465 stores we track. This places them in the top 2% of toys & games stores by product catalog size.
Last scanned
Feb 22, 2026