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Ecoriginals

shopify

ecoriginals.co.uk

Ecoriginals is a premium baby care brand offering plant-based nappies and wipes with eco-friendly positioning. The store features breathable, rash-free products marketed toward environmentally conscious parents, with subscription options and bundle offerings available.

Baby & Kids
Bespoke
GB / GBP
Stamped
PayPal
Visit Store

Products

12

Collections

46

Pages

51

Blog Posts

21

CommerceRank Score

Overall store health assessment based on 5 key factors

C

62/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Baby & Kids Ranking

#3 / 402

Top 1% in category

Category Avg Performance

56

-4 below avg

Category Avg LCP

1.7s

52

Performance

93

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 575 Baby & Kids stores

#11 in Baby & Kids

Top 2% of stores

98% below average

12 products vs 612 avg

Faster than 99% of Baby & Kids stores

PageSpeed score: 52/100

Category Benchmarks

Compared to 575 stores in Baby & Kids

Products12 / avg 612

98% below average

avg

Collections46 / avg 95

52% below average

avg

Pages51 / avg 19

168% above average

avg

Blog Posts21 / avg 33

36% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

Stamped

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

high

Strong content (21 blogs, 51 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Established

Store Timeline & History

Feb 2026

12 products46 collections51 pages21 blogs

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About Ecoriginals

Ecoriginals is a baby & kids ecommerce store built on shopify and operating in GB. The store currently offers 12 products organized across 46 collections, making it comparable in size for the baby & kids category.

Theme and Design

Ecoriginals uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Ecoriginals achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Ecoriginals uses Stamped for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Baby & Kids category, Ecoriginals ranks #11 out of 575 stores we track. This places them in the top 2% of baby & kids stores by product catalog size.

Last scanned

Feb 22, 2026

Ecoriginals | Baby & Kids Store Analysis | CommerceRank