Ecotowels
ecotowels.co.uk
Ecotowels sells biodegradable, disposable towels designed for salons, spas, gyms, and hairdressing applications. Made from 100% natural, vegan-friendly materials and manufactured in the UK, they offer a hygienic and sustainable alternative to traditional cotton towels with free UK delivery.
Products
16
Collections
7
Pages
18
Blog Posts
23
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Homeware Ranking
#1 / 457
Top 0% in category
Category Avg Performance
58
-7 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 673 Homeware stores
#2 in Homeware
Top 0% of stores
98% below average
16 products vs 898 avg
Faster than 100% of Homeware stores
PageSpeed score: 51/100
Category Benchmarks
Compared to 673 stores in Homeware
98% below average
avg
91% below average
avg
10% below average
avg
21% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (18 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Ecotowels
Ecotowels is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 16 products organized across 7 collections, making it comparable in size for the homeware category.
Theme and Design
Ecotowels uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Ecotowels achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 80/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Ecotowels has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Homeware category, Ecotowels ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.
Last scanned
Feb 23, 2026