Esoteric London
esoteric-london.com
Esoteric London is a jewellery and accessories brand featuring modern, bold designs created by British designer Chloe Hope King. The store offers a curated collection of jewellery pieces including earrings, necklaces, bracelets, rings, and brooches, alongside complementary accessories such as hair accessories, bags, and stationery items.
Products
236
Collections
55
Pages
23
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#11181 / 16375
Faster than 32% of stores
Jewellery & Accessories Ranking
#19 / 22
Top 86% in category
Category Avg Performance
59
-8 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
6.3s
Speed Index
Store Audit
Actionable insights compared to 29 Jewellery & Accessories stores
#16 in Jewellery & Accessories
Below 55% of stores
76% below average
236 products vs 972 avg
Slower than 86% of Jewellery & Accessories stores
PageSpeed score: 51/100
No BNPL options
69% of Jewellery & Accessories stores offer PayPal
Category Benchmarks
Compared to 29 stores in Jewellery & Accessories
76% below average
avg
58% below average
avg
28% below average
avg
92% below average
avg
Category Intelligence
How Esoteric London compares to other jewellery & accessories stores
7%
of Jewellery & Accessories stores use this theme
Insights
- 69% of Jewellery & Accessories stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 55% by catalog size
low
Basic content (23 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About Esoteric London
Esoteric London is a jewellery & accessories ecommerce store built on shopify and operating in US. The store currently offers 236 products organized across 55 collections, making it comparable in size for the jewellery & accessories category.
Theme and Design
Esoteric London uses the Testament theme from the Shopify Theme Store. This theme choice is used by 7% of jewellery & accessories stores.
Performance Analysis
Based on Google PageSpeed Insights, Esoteric London achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Esoteric London has not implemented a third-party review platform. Compared to other jewellery & accessories stores, 69% of jewellery & accessories stores offer paypal
Competitive Positioning
Within the Jewellery & Accessories category, Esoteric London ranks #16 out of 29 stores we track. This places them in the top 55% of jewellery & accessories stores by product catalog size.
Last scanned
Feb 20, 2026
