Essentialphoto
essentialphoto.co.uk
Essential Photo & Video Solutions is a professional photography and videography equipment retailer offering a comprehensive range of lighting solutions including flash, continuous, and LED lighting, alongside studio accessories, video equipment, light modifiers, stands, and furniture. The store carries premium brands such as Godox, PiXAPRO, KNOWLED, LITEMONS, and LUX, catering to photographers and videographers of all skill levels.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
3,011
Collections
832
Pages
45
Blog Posts
696
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 19 points below Print & Photo category average (60)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Print & Photo Ranking
#3 / 358
Top 1% in category
Category Avg Performance
60
-19 below avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.6s
Largest Contentful Paint
0.130
Cumulative Layout Shift
150ms
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
382ms
Time to First Byte
8.9s
Speed Index
Store Audit
Actionable insights compared to 505 Print & Photo stores
#11 in Print & Photo
Top 2% of stores
152% above average
3,011 products vs 1,195 avg
Faster than 99% of Print & Photo stores
PageSpeed score: 41/100
Category Benchmarks
Compared to 505 stores in Print & Photo
152% above average
avg
1009% above average
avg
137% above average
avg
2926% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (696 blogs, 45 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
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About Essentialphoto
Essentialphoto is a print & photo ecommerce store built on shopify and operating in SI. The store currently offers 3,011 products organized across 832 collections, making it larger than average for the print & photo category.
Theme and Design
Essentialphoto uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Essentialphoto achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Essentialphoto uses Stamped for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Print & Photo category, Essentialphoto ranks #11 out of 505 stores we track. This places them in the top 2% of print & photo stores by product catalog size.
Last scanned
Feb 22, 2026
