Etniciti
etniciti.com
Etniciti is an ecommerce store offering authentic, handmade African handbags and accessories that blend traditional African prints with modern design. The product range includes shoulder bags, totes, clutches, crossbody bags, headwear, hair accessories, and jewelry pieces like bangles, necklaces, and earrings.
Products
58
Collections
17
Pages
8
Blog Posts
9
CommerceRank Score
Overall store health assessment based on 5 key factors
54/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#10403 / 16375
Faster than 36% of stores
Fashion & Clothing Ranking
#1910 / 2989
Top 64% in category
Category Avg Performance
57
-3 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#2733 in Fashion & Clothing
Below 62% of stores
93% below average
58 products vs 819 avg
Slower than 64% of Fashion & Clothing stores
PageSpeed score: 54/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
93% below average
avg
82% below average
avg
80% below average
avg
72% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 62% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Etniciti
Etniciti is a fashion & clothing ecommerce store built on Shopify and operating in FR. The store currently offers 58 products organized across 17 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Etniciti uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Etniciti achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 79/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Etniciti has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Etniciti ranks #2733 out of 4419 stores we track. This places them in the top 62% of fashion & clothing stores by product catalog size.
Last scanned
Feb 25, 2026
