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Faroma

shopify

faroma.co.uk

FAROMA is a UK-based wholesale supplier of Arabian perfumes and fragrances, offering products from premium brands including Lattafa, French Avenue, Maison Alhambra, Ard Al Zaafaran, Fragrance World, Afnan, and Al Haramain. Their product range includes perfumes, bakhoors, air fresheners, and deodorants, with a minimum order requirement and trade customer focus.

Visit Store

Products

1,798

Collections

42

Pages

4

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

C

67/100

performance20/25 (Good)
catalog25/25 (Large catalog)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#1904 / 16375

Faster than 88% of stores

Perfume & Cologne Ranking

#13 / 89

Top 15% in category

Category Avg Performance

55

+18 above avg

Category Avg LCP

2.1s

Faster than avg

73

Performance

88

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPgood

1.7s

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

4.2s

Speed Index

Store Audit

Actionable insights compared to 127 Perfume & Cologne stores

#9 in Perfume & Cologne

Top 7% of stores

149% above average

1,798 products vs 723 avg

Faster than 85% of Perfume & Cologne stores

PageSpeed score: 73/100

No BNPL options

64% of Perfume & Cologne stores offer PayPal

Category Benchmarks

Compared to 127 stores in Perfume & Cologne

Products1,798 / avg 723

149% above average

avg

Collections42 / avg 50

16% below average

avg

Pages4 / avg 25

84% below average

avg

Blog Posts5 / avg 90

94% below average

avg

Category Intelligence

How Faroma compares to other perfume & cologne stores

Theme Adoption

0%

of Perfume & Cologne stores use this theme

Insights

  • 64% of Perfume & Cologne stores offer PayPal

Theme & Design

Theme Name

Trade

Type

Theme Store

Theme Store ID

2699

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Feb 2026

Market Position

Top 10% largest catalog

Top 7% by catalog size

Content Investment

low

Basic content (4 pages)

Tech Stack Maturity

Basic stack

No review platform (34% of category uses one)No BNPL detected (72% of category offers BNPL)

Business Sophistication

Emerging

Modern Theme

Store Timeline & History

Feb 2026

1,798 products42 collections4 pages5 blogs

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About Faroma

Faroma is a perfume & cologne ecommerce store built on shopify and operating in GB. The store currently offers 1,798 products organized across 42 collections, making it larger than average for the perfume & cologne category.

Theme and Design

Faroma uses the Trade theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Faroma achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Faroma has not implemented a third-party review platform. Compared to other perfume & cologne stores, 64% of perfume & cologne stores offer paypal

Competitive Positioning

Within the Perfume & Cologne category, Faroma ranks #9 out of 127 stores we track. This places them in the top 7% of perfume & cologne stores by product catalog size.

Last scanned

Feb 18, 2026

Faroma | Perfume & Cologne Store Analysis | CommerceRank