Firstduefit
firstduefit.com
First Due Fit is a firefighter-owned business specializing in aggressive workout programs and nutrition plans designed specifically for firefighters. The store offers training courses and resources aimed at building strength, endurance, and survivability for emergency responders.
Products
14
Collections
8
Pages
7
Blog Posts
16
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#11439 / 16375
Faster than 30% of stores
Sports & Fitness Ranking
#105 / 144
Top 73% in category
Category Avg Performance
58
-7 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 218 Sports & Fitness stores
#133 in Sports & Fitness
Below 61% of stores
98% below average
14 products vs 640 avg
Slower than 73% of Sports & Fitness stores
PageSpeed score: 51/100
Category Benchmarks
Compared to 218 stores in Sports & Fitness
98% below average
avg
87% below average
avg
67% below average
avg
33% below average
avg
Theme & Design
Theme Name
Galleria with BSOS 01/06/21
Type
Theme Store
Theme Store ID
851
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 61% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Fitness Stores
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About Firstduefit
Firstduefit is a sports & fitness ecommerce store built on Shopify and operating in DE. The store currently offers 14 products organized across 8 collections, making it comparable in size for the sports & fitness category.
Theme and Design
Firstduefit uses the Galleria with BSOS 01/06/21 theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Firstduefit achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Firstduefit uses judge.me for customer reviews and offers Settle, Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Sports & Fitness category, Firstduefit ranks #133 out of 218 stores we track. This places them in the top 61% of sports & fitness stores by product catalog size.
Last scanned
Feb 25, 2026
