Firstlawfitness
firstlawfitness.com
Firstlaw Fitness is a premium manufacturer of heavy bag mounting systems, punching bag hangers, pull up bars, and related gym equipment hardware. All products are made in the USA and backed by a lifetime warranty, catering to both home fitness enthusiasts and commercial gym facilities.
Products
41
Collections
6
Pages
13
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
52/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#7061 / 16375
Faster than 57% of stores
Fitness Equipment Ranking
#21 / 89
Top 24% in category
Category Avg Performance
50
+11 above avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.4s
Largest Contentful Paint
0.000
Cumulative Layout Shift
80ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 125 Fitness Equipment stores
#54 in Fitness Equipment
Above average (top 43%)
71% below average
41 products vs 139 avg
Faster than 76% of Fitness Equipment stores
PageSpeed score: 61/100
Category Benchmarks
Compared to 125 stores in Fitness Equipment
71% below average
avg
83% below average
avg
55% below average
avg
96% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 43% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Firstlawfitness
Firstlawfitness is a fitness equipment ecommerce store built on Shopify and operating in US. The store currently offers 41 products organized across 6 collections, making it comparable in size for the fitness equipment category.
Theme and Design
Firstlawfitness uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Firstlawfitness achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 91/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Firstlawfitness has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Fitness Equipment category, Firstlawfitness ranks #54 out of 125 stores we track. This places them in the top 43% of fitness equipment stores by product catalog size.
Last scanned
Feb 25, 2026
