Flexbrands
flexbrands.com
Flex Brands is a nutritional supplement retailer offering protein powders and protein cookie butter powder. The brand positions itself as providing guilt-free, delicious nutritional products designed to support fitness goals while maintaining food enjoyment.
Products
21
Collections
23
Pages
22
Blog Posts
65
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#4351 / 16375
Faster than 73% of stores
Supplements Ranking
#77 / 330
Top 23% in category
Category Avg Performance
52
+15 above avg
Category Avg LCP
2.0s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
95ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 463 Supplements stores
#215 in Supplements
Above average (top 46%)
90% below average
21 products vs 216 avg
Faster than 77% of Supplements stores
PageSpeed score: 67/100
Category Benchmarks
Compared to 463 stores in Supplements
90% below average
avg
41% below average
avg
39% below average
avg
40% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 46% by catalog size
low
Basic content (22 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Supplements Stores
Other supplements stores with similar size
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About Flexbrands
Flexbrands is a supplements ecommerce store built on Shopify and operating in AU. The store currently offers 21 products organized across 23 collections, making it comparable in size for the supplements category.
Theme and Design
Flexbrands uses the Shapes theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Flexbrands achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Flexbrands uses judge.me for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Supplements category, Flexbrands ranks #215 out of 463 stores we track. This places them in the top 46% of supplements stores by product catalog size.
Last scanned
Feb 25, 2026
