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Flowitsurfboards

Shopify

flowitsurfboards.com

Flowit Surfboards is a Spanish surf brand founded in Salinas, Asturias in 2010 that sells artisanal handcrafted surfboards alongside organic cotton clothing, beachwear, accessories, and lifestyle products. The store offers seasonal collections for men, women, and children with a focus on quality craftsmanship and sustainable materials.

Sports & Outdoors
Outsiders
US / USD
PayPal +1
Visit Store

Excellent Performance

This store scores 100/100 on PageSpeed - a top performer! This level of performance can positively impact conversions and SEO rankings.

Products

773

Collections

83

Pages

9

Blog Posts

25

CommerceRank Score

Overall store health assessment based on 5 key factors

B

77/100

performance25/25 (Excellent)
catalog20/25 (Established)
tech Stack10/20 (Partial)
theme8/15 (Lesser-known theme)
content14/15 (Rich)

Top Recommendations

  • Accessibility score is 61/100 - improve for better UX and legal compliance
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#9 / 16375

Faster than 100% of stores

Sports & Outdoors Ranking

#2 / 716

Top 0% in category

Category Avg Performance

56

+44 above avg

Category Avg LCP

1.7s

100

Performance

61

Accessibility

82

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#212 in Sports & Outdoors

Top 20% of stores

21% below average

773 products vs 976 avg

Faster than 100% of Sports & Outdoors stores

PageSpeed score: 100/100

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products773 / avg 976

21% below average

avg

Collections83 / avg 153

46% below average

avg

Pages9 / avg 29

69% below average

avg

Blog Posts25 / avg 61

59% below average

avg

Theme & Design

Theme Name

Outsiders

Type

Theme Store

Theme Store ID

2896

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Tamara

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Larger than 75% of category

Top 20% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Mature stack

No review platform (29% of category uses one)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

773 products83 collections9 pages25 blogs

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About Flowitsurfboards

Flowitsurfboards is a sports & outdoors ecommerce store built on Shopify and operating in US. The store currently offers 773 products organized across 83 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Flowitsurfboards uses the Outsiders theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Flowitsurfboards achieves a performance score of 100/100 on mobile devices. This excellent score puts them among the top-performing stores in our database, indicating fast load times and a great user experience. The store also scores 61/100 for accessibility and 82/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Flowitsurfboards has not implemented a third-party review platform and offers PayPal, Tamara for payment flexibility.

Competitive Positioning

Within the Sports & Outdoors category, Flowitsurfboards ranks #212 out of 1076 stores we track. This places them in the top 20% of sports & outdoors stores by product catalog size.

Last scanned

Feb 25, 2026

Flowitsurfboards | Sports & Outdoors Store Analysis | CommerceRank