Foliofabrics
foliofabrics.com
Folio Fabrics is a curated online retailer offering upholstery, drapery fabrics, and vinyl by the yard. The collection is carefully selected by interior designers and organized by color and material type (bouclé, chenille, prints, etc.) for home renovation and decorating projects.
Performance Needs Attention
This store scores 32/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
7,245
-28Collections
151
+2Pages
32
Blog Posts
28
+1CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 24 points below Home Improvement category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15327 / 16375
Faster than 6% of stores
Home Improvement Ranking
#308 / 334
Top 92% in category
Category Avg Performance
56
-24 below avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.030
Cumulative Layout Shift
133ms
Interaction to Next Paint
Additional Metrics
1.3s
First Contentful Paint
426ms
Time to First Byte
13.2s
Speed Index
Store Audit
Actionable insights compared to 503 Home Improvement stores
#22 in Home Improvement
Top 4% of stores
365% above average
7,245 products vs 1,558 avg
Slower than 92% of Home Improvement stores
PageSpeed score: 32/100
+261 products
Over the past 6 months
No BNPL options
56% of Home Improvement stores offer PayPal
Category Benchmarks
Compared to 503 stores in Home Improvement
365% above average
avg
80% above average
avg
39% above average
avg
49% below average
avg
Category Intelligence
How Foliofabrics compares to other home improvement stores
10%
of Home Improvement stores use this theme
Insights
- 56% of Home Improvement stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Growing (+4%)
Removed 28 products last month
1+ year
Since Feb 2025
Top 10% largest catalog
Top 4% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Feb 2025
Similar Home Improvement Stores
Other home improvement stores with similar size
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About Foliofabrics
Foliofabrics is a home improvement ecommerce store built on shopify and operating in US. The store currently offers 7,245 products organized across 151 collections, making it larger than average for the home improvement category.
Theme and Design
Foliofabrics uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 10% of home improvement stores.
Performance Analysis
Based on Google PageSpeed Insights, Foliofabrics achieves a performance score of 32/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 75/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Foliofabrics has not implemented a third-party review platform. Compared to other home improvement stores, 56% of home improvement stores offer paypal
Competitive Positioning
Within the Home Improvement category, Foliofabrics ranks #22 out of 503 stores we track. This places them in the top 4% of home improvement stores by product catalog size. Over the past 6 months, the store has grown its catalog by 261 products.
Last scanned
Feb 18, 2026
