Back to Directory

Frankieandco

Shopify

frankieandco.com.au

Frankie & Co is an Australian online women's fashion retailer offering stylish ladies' clothing including tops, bottoms, denim, activewear, and lounge wear across multiple curated brands. The store specializes in everyday essentials and contemporary fashion pieces with fast shipping available across Australia.

Fashion & Clothing
Bespoke
AU / AUD
judge.me
PayPal +2
Visit Store

Performance Needs Attention

This store scores 40/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

286

Collections

270

Pages

20

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 17 points below Fashion & Clothing category average (57)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#14064 / 16375

Faster than 14% of stores

Fashion & Clothing Ranking

#2567 / 2989

Top 86% in category

Category Avg Performance

57

-17 below avg

Category Avg LCP

1.9s

Slower than avg

40

Performance

89

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.9s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

176ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1427 in Fashion & Clothing

Above average (top 32%)

65% below average

286 products vs 819 avg

Slower than 86% of Fashion & Clothing stores

PageSpeed score: 40/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products286 / avg 819

65% below average

avg

Collections270 / avg 93

190% above average

avg

Pages20 / avg 41

51% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Reviews Platform

judge.me

Payment / Finance

PayPal
Afterpay
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 32% by catalog size

Content Investment

low

Basic content (20 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

286 products270 collections20 pages3 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Frankieandco

Frankieandco is a fashion & clothing ecommerce store built on Shopify and operating in AU. The store currently offers 286 products organized across 270 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Frankieandco uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Frankieandco achieves a performance score of 40/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Frankieandco uses judge.me for customer reviews and offers PayPal, Afterpay, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Frankieandco ranks #1427 out of 4419 stores we track. This places them in the top 32% of fashion & clothing stores by product catalog size.

Last scanned

Feb 25, 2026

Frankieandco | Fashion & Clothing Store Analysis | CommerceRank