Freshalb
freshalb.com
FreshAlb is an online grocery retailer offering over 400 Balkan food products, including cured meats (sallam, suxhuk, smoked beef), dairy products (cheese, ayran), canned goods, spreads (ajvar), and regional specialty items. The store emphasizes same-day shipping for orders placed before noon EST.
Performance Needs Attention
This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
422
Collections
60
Pages
7
Blog Posts
202
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 25 points below Food & Drink category average (56)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#15521 / 16375
Faster than 5% of stores
Food & Drink Ranking
#1279 / 1334
Top 96% in category
Category Avg Performance
56
-25 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.6s
Largest Contentful Paint
0.000
Cumulative Layout Shift
94ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#162 in Food & Drink
Top 9% of stores
80% above average
422 products vs 235 avg
Slower than 96% of Food & Drink stores
PageSpeed score: 31/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
80% above average
avg
76% above average
avg
61% below average
avg
339% above average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 9% by catalog size
high
Strong content (202 blogs, 7 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Freshalb
Freshalb is a food & drink ecommerce store built on Shopify and operating in US. The store currently offers 422 products organized across 60 collections, making it larger than average for the food & drink category.
Theme and Design
Freshalb uses the Empire theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Freshalb achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 80/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Freshalb has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Freshalb ranks #162 out of 1794 stores we track. This places them in the top 9% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
