Genuineessentialoils
genuineessentialoils.com
Medicine Flower is an aromatherapy and wellness retailer offering essential oils, diffusers, body butters, massage oils, and therapeutic blends. The brand emphasizes quality and has been in business since 1985, providing wellness-focused products categorized by health applications such as pain relief, respiratory support, and immune support.
Products
319
Collections
29
Pages
7
Blog Posts
22
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#9289 / 16375
Faster than 43% of stores
Health & Wellness Ranking
#203 / 378
Top 54% in category
Category Avg Performance
57
-1 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 593 Health & Wellness stores
#69 in Health & Wellness
Top 12% of stores
50% above average
319 products vs 212 avg
Slower than 54% of Health & Wellness stores
PageSpeed score: 56/100
Category Benchmarks
Compared to 593 stores in Health & Wellness
50% above average
avg
0% above average
avg
72% below average
avg
58% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 12% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Genuineessentialoils
Genuineessentialoils is a health & wellness ecommerce store built on Shopify and operating in RS. The store currently offers 319 products organized across 29 collections, making it larger than average for the health & wellness category.
Theme and Design
Genuineessentialoils uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Genuineessentialoils achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Genuineessentialoils has not implemented a third-party review platform and offers Settle, Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Health & Wellness category, Genuineessentialoils ranks #69 out of 593 stores we track. This places them in the top 12% of health & wellness stores by product catalog size.
Last scanned
Feb 25, 2026
