Grayhomeandlifestyle
grayhomeandlifestyle.com
GRAY Home + Lifestyle is a boutique retailer offering carefully curated homeware, lifestyle, and clothing products. The store features home décor items including tabletop goods, serveware, textiles, and kitchen linens, alongside a selection of clothing, jewelry, and accessories.
Products
1,055
Collections
58
Pages
4
Blog Posts
45
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5018 / 16375
Faster than 69% of stores
Homeware Ranking
#155 / 457
Top 34% in category
Category Avg Performance
58
+7 above avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 673 Homeware stores
#102 in Homeware
Top 15% of stores
17% above average
1,055 products vs 898 avg
Faster than 66% of Homeware stores
PageSpeed score: 65/100
No BNPL options
66% of Homeware stores offer PayPal
Category Benchmarks
Compared to 673 stores in Homeware
17% above average
avg
26% below average
avg
80% below average
avg
55% above average
avg
Category Intelligence
How Grayhomeandlifestyle compares to other homeware stores
0%
of Homeware stores use this theme
Insights
- 66% of Homeware stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 15% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Grayhomeandlifestyle
Grayhomeandlifestyle is a homeware ecommerce store built on Shopify and operating in FR. The store currently offers 1,055 products organized across 58 collections, making it larger than average for the homeware category.
Theme and Design
Grayhomeandlifestyle uses the Supply theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Grayhomeandlifestyle achieves a performance score of 65/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Grayhomeandlifestyle has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal
Competitive Positioning
Within the Homeware category, Grayhomeandlifestyle ranks #102 out of 673 stores we track. This places them in the top 15% of homeware stores by product catalog size.
Last scanned
Feb 25, 2026
