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Grayl

Shopify

grayl.ca

GRAYL Canada offers portable water purifier bottles including the UltraPress® and GEOPRESS® models, designed for outdoor enthusiasts, travelers, and adventurers. Their OnePress™ technology removes 99.9% of waterborne pathogens, chemicals, heavy metals, and microplastics, making them ideal for hiking, camping, canoeing, and international travel.

Sports & Outdoors
Impulse
CA / CAD
Yotpo
Klarna +1
Visit Store

Products

33

Collections

27

Pages

96

Blog Posts

9

CommerceRank Score

Overall store health assessment based on 5 key factors

B

71/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content14/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#4774 / 16375

Faster than 71% of stores

Sports & Outdoors Ranking

#175 / 716

Top 24% in category

Category Avg Performance

56

+10 above avg

Category Avg LCP

1.7s

Faster than avg

66

Performance

90

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.2s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

87ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#741 in Sports & Outdoors

Below 69% of stores

97% below average

33 products vs 976 avg

Faster than 76% of Sports & Outdoors stores

PageSpeed score: 66/100

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products33 / avg 976

97% below average

avg

Collections27 / avg 153

82% below average

avg

Pages96 / avg 29

231% above average

avg

Blog Posts9 / avg 61

85% below average

avg

Category Intelligence

How Grayl compares to other sports & outdoors stores

Review Platform Adoption

6%

of Sports & Outdoors stores use Yotpo

Theme Adoption

4%

of Sports & Outdoors stores use this theme

Finance Adoption

17%

of Sports & Outdoors stores use Klarna

Insights

  • 63% of Sports & Outdoors stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Theme Store ID

857

Tech Stack

Platform

Shopify

Reviews Platform

Yotpo

Payment / Finance

Klarna
Sezzle

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 69% by catalog size

Content Investment

high

Strong content (9 blogs, 96 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Established

InternationalModern Theme

Store Timeline & History

Feb 2026

33 products27 collections96 pages9 blogs

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About Grayl

Grayl is a sports & outdoors ecommerce store built on Shopify and operating in CA. The store currently offers 33 products organized across 27 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Grayl uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of sports & outdoors stores.

Performance Analysis

Based on Google PageSpeed Insights, Grayl achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Grayl uses Yotpo for customer reviews and offers Klarna, Sezzle for payment flexibility. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal

Competitive Positioning

Within the Sports & Outdoors category, Grayl ranks #741 out of 1076 stores we track. This places them in the top 69% of sports & outdoors stores by product catalog size.

Last scanned

Feb 25, 2026

Grayl | Sports & Outdoors Store Analysis | CommerceRank