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Grindandpurpose

Shopify

grindandpurpose.com

Grind and Purpose is a lifestyle brand offering a diverse range of products including scented candles, unisex pendant necklaces, apparel, and stationery items. The brand emphasizes personal empowerment and resilience through its product curation and messaging.

Gifts & Hampers
Dawn
DE / USD
PayPal +1
Visit Store

Products

8

Collections

4

Pages

3

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

49/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content7/15 (Basic)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#7558 / 16375

Faster than 54% of stores

Gifts & Hampers Ranking

#442 / 868

Top 51% in category

Category Avg Performance

59

+1 above avg

Category Avg LCP

1.7s

60

Performance

100

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1277 Gifts & Hampers stores

#1076 in Gifts & Hampers

Below 84% of stores

99% below average

8 products vs 1,035 avg

Slower than 51% of Gifts & Hampers stores

PageSpeed score: 60/100

Category Benchmarks

Compared to 1277 stores in Gifts & Hampers

Products8 / avg 1,035

99% below average

avg

Collections4 / avg 79

95% below average

avg

Pages3 / avg 39

92% below average

avg

Blog Posts3 / avg 53

94% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Affirm

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Smaller catalog (bottom 25%)

Top 84% by catalog size

Content Investment

low

Basic content (3 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

8 products4 collections3 pages3 blogs

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About Grindandpurpose

Grindandpurpose is a gifts & hampers ecommerce store built on Shopify and operating in DE. The store currently offers 8 products organized across 4 collections, making it comparable in size for the gifts & hampers category.

Theme and Design

Grindandpurpose uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.

Performance Analysis

Based on Google PageSpeed Insights, Grindandpurpose achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Grindandpurpose has not implemented a third-party review platform and offers PayPal, Affirm for payment flexibility.

Competitive Positioning

Within the Gifts & Hampers category, Grindandpurpose ranks #1076 out of 1277 stores we track. This places them in the top 84% of gifts & hampers stores by product catalog size.

Last scanned

Feb 25, 2026

Grindandpurpose | Gifts & Hampers Store Analysis | CommerceRank