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Gritcoffee

Shopify

gritcoffee.com

Grit Coffee is a specialty coffee roaster and café operator based in Virginia, offering craft whole bean coffee, coffee pods, subscriptions, and café services across Charlottesville, Richmond, and Williamsburg. In addition to coffee and espresso drinks, they serve tea, pastries, breakfast sandwiches, and gift options for customers.

Food & Drink
Borders
US / USD
PayPal
Visit Store

Products

46

Collections

19

Pages

25

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

54/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#11709 / 16375

Faster than 28% of stores

Food & Drink Ranking

#943 / 1334

Top 71% in category

Category Avg Performance

56

-6 below avg

Category Avg LCP

1.7s

Faster than avg

50

Performance

95

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.2s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

78ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#692 in Food & Drink

Above average (top 39%)

80% below average

46 products vs 235 avg

Slower than 71% of Food & Drink stores

PageSpeed score: 50/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products46 / avg 235

80% below average

avg

Collections19 / avg 34

44% below average

avg

Pages25 / avg 18

39% above average

avg

Blog Posts3 / avg 46

93% below average

avg

Theme & Design

Theme Name

Borders

Type

Theme Store

Theme Store ID

2491

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 39% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Developing stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

46 products19 collections25 pages3 blogs

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About Gritcoffee

Gritcoffee is a food & drink ecommerce store built on Shopify and operating in US. The store currently offers 46 products organized across 19 collections, making it comparable in size for the food & drink category.

Theme and Design

Gritcoffee uses the Borders theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Gritcoffee achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Gritcoffee has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Gritcoffee ranks #692 out of 1794 stores we track. This places them in the top 39% of food & drink stores by product catalog size.

Last scanned

Feb 25, 2026

Gritcoffee | Food & Drink Store Analysis | CommerceRank