Hailwood
hailwood.co.nz
Adrian Hailwood is a luxury fashion design brand based in Auckland, New Zealand, specializing in custom-designed clothing, footwear, and accessories. The label features original fabric designs and has dressed notable clients including the Royal NZ Ballet and international celebrities.
Products
260
Collections
28
Pages
13
Blog Posts
67
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#1503 in Fashion & Clothing
Above average (top 34%)
68% below average
260 products vs 819 avg
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
68% below average
avg
70% below average
avg
68% below average
avg
109% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 34% by catalog size
high
Strong content (67 blogs, 13 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Hailwood
Hailwood is a fashion & clothing ecommerce store built on Shopify and operating in ES. The store currently offers 260 products organized across 28 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Hailwood uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Hailwood has not implemented a third-party review platform and offers PayPal, Afterpay, Laybuy for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Hailwood ranks #1503 out of 4419 stores we track. This places them in the top 34% of fashion & clothing stores by product catalog size.
Last scanned
Feb 25, 2026
