Hairfrills
hairfrills.com
HairFrills.com is an online retailer specializing in affordable to high-end hair accessories for women, girls, and toddlers. The store offers a wide variety of products including barrettes, scrunchies, hair ties, bobby pins, hair clips, claw clips, headbands, and hairstyling accessories designed to match different moods and outfits.
Products
36
Collections
40
Pages
9
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
64/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#7053 / 16375
Faster than 57% of stores
Jewelry & Accessories Ranking
#223 / 514
Top 43% in category
Category Avg Performance
57
+4 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#507 in Jewelry & Accessories
Below 75% of stores
95% below average
36 products vs 770 avg
Faster than 57% of Jewelry & Accessories stores
PageSpeed score: 61/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
95% below average
avg
20% below average
avg
47% below average
avg
92% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Ryviu
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 75% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Jewelry & Accessories Stores
Other jewelry & accessories stores with similar size
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About Hairfrills
Hairfrills is a jewelry & accessories ecommerce store built on Shopify and operating in GB. The store currently offers 36 products organized across 40 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
Hairfrills uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairfrills achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 78/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairfrills uses Ryviu for customer reviews and offers PayPal, Tamara for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Hairfrills ranks #507 out of 679 stores we track. This places them in the top 75% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 25, 2026