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Hairlove

Shopify

hairlove.com

HAIRLOVE sells hair growth and repair vitamins, serums, and wellness products formulated to reduce hair shedding and promote thicker, healthier hair. Their product line includes growth complex supplements, scalp serums, beauty sleep vitamins, and complementary accessories like derma rollers and scalp massagers, targeting consumers concerned with hair thinning and hair loss.

Supplements
Bespoke
US / USD
Pipe +4
Visit Store

Performance Needs Attention

This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

16

Collections

5

Pages

21

Blog Posts

171

CommerceRank Score

Overall store health assessment based on 5 key factors

D

43/100

performance5/25 (Poor)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 21 points below Supplements category average (52)
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#15566 / 16375

Faster than 5% of stores

Supplements Ranking

#295 / 330

Top 89% in category

Category Avg Performance

52

-21 below avg

Category Avg LCP

2.0s

Faster than avg

31

Performance

90

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.0s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 463 Supplements stores

#248 in Supplements

Below 54% of stores

93% below average

16 products vs 216 avg

Slower than 89% of Supplements stores

PageSpeed score: 31/100

Category Benchmarks

Compared to 463 stores in Supplements

Products16 / avg 216

93% below average

avg

Collections5 / avg 39

87% below average

avg

Pages21 / avg 36

42% below average

avg

Blog Posts171 / avg 108

58% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Payment / Finance

Pipe
PayPal
Klarna
Afterpay
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 54% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

No review platform (42% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

16 products5 collections21 pages171 blogs

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About Hairlove

Hairlove is a supplements ecommerce store built on Shopify and operating in US. The store currently offers 16 products organized across 5 collections, making it comparable in size for the supplements category.

Theme and Design

Hairlove uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Hairlove achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Hairlove has not implemented a third-party review platform and offers Pipe, PayPal, Klarna, Afterpay, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Supplements category, Hairlove ranks #248 out of 463 stores we track. This places them in the top 54% of supplements stores by product catalog size.

Last scanned

Feb 25, 2026

Hairlove | Supplements Store Analysis | CommerceRank