Happyvintagecrafter
happyvintagecrafter.com
HappyVintageCrafter is a specialty retailer offering paper crafting and DIY supplies including journals, planners, scrapbooking materials, stamps, stickers, washi tape, stencils, dies, and decorative tools for paper-based creative projects.
Products
269
Collections
73
Pages
2
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5434 / 16375
Faster than 67% of stores
Arts & Crafts Ranking
#288 / 708
Top 41% in category
Category Avg Performance
60
+4 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#376 in Arts & Crafts
Above average (top 37%)
72% below average
269 products vs 948 avg
Faster than 59% of Arts & Crafts stores
PageSpeed score: 64/100
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
72% below average
avg
46% above average
avg
87% below average
avg
91% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 37% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Arts & Crafts Stores
Other arts & crafts stores with similar size
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About Happyvintagecrafter
Happyvintagecrafter is a arts & crafts ecommerce store built on Shopify and operating in DE. The store currently offers 269 products organized across 73 collections, making it comparable in size for the arts & crafts category.
Theme and Design
Happyvintagecrafter uses the Enterprise theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Happyvintagecrafter achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Happyvintagecrafter has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Arts & Crafts category, Happyvintagecrafter ranks #376 out of 1004 stores we track. This places them in the top 37% of arts & crafts stores by product catalog size.
Last scanned
Feb 25, 2026
