Helpfulthings
helpfulthings.co.uk
The Helpful Things Company offers a curated selection of assistive technology and wellness products designed to help older adults age well while maintaining independence and mobility. Their product range includes specialized phones (corded, cordless, mobile, and smartphones from brands like Emporia, Doro, and Geemarc), health management tools, dementia and Alzheimer's support products, and general wellbeing items.
Performance Needs Attention
This store scores 26/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
53
Collections
78
Pages
29
Blog Posts
12
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 31 points below Health & Wellness category average (57)
- Accessibility score is 65/100 - improve for better UX and legal compliance
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Health & Wellness Ranking
#6 / 378
Top 2% in category
Category Avg Performance
57
-31 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.8s
Speed Index
Store Audit
Actionable insights compared to 593 Health & Wellness stores
#4 in Health & Wellness
Top 1% of stores
75% below average
53 products vs 212 avg
Faster than 98% of Health & Wellness stores
PageSpeed score: 26/100
Category Benchmarks
Compared to 593 stores in Health & Wellness
75% below average
avg
169% above average
avg
16% above average
avg
77% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Helpfulthings
Helpfulthings is a health & wellness ecommerce store built on shopify and operating in GB. The store currently offers 53 products organized across 78 collections, making it comparable in size for the health & wellness category.
Theme and Design
Helpfulthings uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Helpfulthings achieves a performance score of 26/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 65/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Helpfulthings uses Yotpo for customer reviews and offers Settle, Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Health & Wellness category, Helpfulthings ranks #4 out of 593 stores we track. This places them in the top 1% of health & wellness stores by product catalog size.
Last scanned
Feb 22, 2026
