Hettie
hettie.co.uk
Hettie is a luxury British lifestyle brand specializing in handcrafted, made-in-England accessories including women's bags, home furnishings (throws, cushions), pet accessories (dog leads, coats, collars), baby fashion, and stationery. The brand emphasizes ethical manufacturing, beautiful design, and family-conscious values across its diverse product range.
Products
174
Collections
75
Pages
51
Blog Posts
135
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Luxury Ranking
#1 / 85
Top 1% in category
Category Avg Performance
55
+11 above avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 117 Luxury stores
#2 in Luxury
Top 2% of stores
96% below average
174 products vs 4,596 avg
Faster than 99% of Luxury stores
PageSpeed score: 66/100
Category Benchmarks
Compared to 117 stores in Luxury
96% below average
avg
46% below average
avg
33% below average
avg
34% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (51 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Luxury Stores
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About Hettie
Hettie is a luxury ecommerce store built on shopify and operating in BR. The store currently offers 174 products organized across 75 collections, making it comparable in size for the luxury category.
Theme and Design
Hettie uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hettie achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hettie has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Luxury category, Hettie ranks #2 out of 117 stores we track. This places them in the top 2% of luxury stores by product catalog size.
Last scanned
Feb 23, 2026