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Janay

shopify

janay.co.uk

Janay is a British lingerie brand offering a curated selection of bras, briefs, suspenders, and bodysuits designed and made in their London atelier. The brand positions itself as a luxury, quintessentially British lingerie retailer with an emphasis on delicate details and quality craftsmanship.

Lingerie
Bespoke
CL / GBP
PayPal
Visit Store

Products

37

Collections

13

Pages

8

Blog Posts

15

CommerceRank Score

Overall store health assessment based on 5 key factors

C

55/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#5472 / 16375

Faster than 67% of stores

Lingerie Ranking

#33 / 115

Top 29% in category

Category Avg Performance

55

+9 above avg

Category Avg LCP

1.7s

64

Performance

75

Accessibility

77

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

4.8s

Speed Index

Store Audit

Actionable insights compared to 181 Lingerie stores

#126 in Lingerie

Below 70% of stores

95% below average

37 products vs 761 avg

Faster than 71% of Lingerie stores

PageSpeed score: 64/100

Category Benchmarks

Compared to 181 stores in Lingerie

Products37 / avg 761

95% below average

avg

Collections13 / avg 136

90% below average

avg

Pages8 / avg 24

67% below average

avg

Blog Posts15 / avg 68

78% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 70% by catalog size

Content Investment

low

Basic content (8 pages)

Tech Stack Maturity

Developing stack

No review platform (35% of category uses one)

Business Sophistication

Emerging

Store Timeline & History

Feb 2026

37 products13 collections8 pages15 blogs

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About Janay

Janay is a lingerie ecommerce store built on shopify and operating in CL. The store currently offers 37 products organized across 13 collections, making it comparable in size for the lingerie category.

Theme and Design

Janay uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Janay achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 75/100 for accessibility and 77/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Janay has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Lingerie category, Janay ranks #126 out of 181 stores we track. This places them in the top 70% of lingerie stores by product catalog size.

Last scanned

Feb 19, 2026

Janay | Lingerie Store Analysis | CommerceRank