Jimll
jimll.co.uk
Jim'll Paint It is the official merchandise store for the British comedian and entertainer Jim'll Paint It, known for Ross Kemp on Toast. The store offers a range of branded merchandise including clothing (t-shirts, polo shirts, outerwear), prints, limited edition items, greeting cards, puzzles, mugs, and tote bags.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
186
Collections
28
Pages
11
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Music & Merch category average (61)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12110 / 16375
Faster than 26% of stores
Music & Merch Ranking
#247 / 305
Top 81% in category
Category Avg Performance
61
-13 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.4s
Largest Contentful Paint
0.000
Cumulative Layout Shift
146ms
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
539ms
Time to First Byte
5.9s
Speed Index
Store Audit
Actionable insights compared to 436 Music & Merch stores
#135 in Music & Merch
Above average (top 31%)
83% below average
186 products vs 1,103 avg
Slower than 81% of Music & Merch stores
PageSpeed score: 48/100
Category Benchmarks
Compared to 436 stores in Music & Merch
83% below average
avg
58% below average
avg
21% below average
avg
91% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 31% by catalog size
low
Basic content (11 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Music & Merch Stores
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About Jimll
Jimll is a music & merch ecommerce store built on shopify and operating in DE. The store currently offers 186 products organized across 28 collections, making it comparable in size for the music & merch category.
Theme and Design
Jimll uses the Spotlight theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Jimll achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Jimll uses judge.me for customer reviews and offers Settle, PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Music & Merch category, Jimll ranks #135 out of 436 stores we track. This places them in the top 31% of music & merch stores by product catalog size.
Last scanned
Feb 19, 2026
