Jwpike
jwpike.co.uk
J.W. Pike - The Originals is a heritage supplier of baking ingredients and baker's sundries, serving London's artisan bakeries and patisseries since 1850. The store offers a curated selection of yeast, flours, sugars, syrups, oils, butters, nuts, seeds, spices, marzipan, and packaging materials for professional and artisan bakers.
Products
669
Collections
3
Pages
6
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Food & Drink Ranking
#8 / 1334
Top 1% in category
Category Avg Performance
56
+4 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.6s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#4 in Food & Drink
Top 0% of stores
185% above average
669 products vs 235 avg
Faster than 99% of Food & Drink stores
PageSpeed score: 60/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
185% above average
avg
91% below average
avg
67% below average
avg
91% below average
avg
Category Intelligence
How Jwpike compares to other food & drink stores
16%
of Food & Drink stores use Zip (Quadpay)
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (6 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About Jwpike
Jwpike is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 669 products organized across 3 collections, making it larger than average for the food & drink category.
Theme and Design
Jwpike uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Jwpike achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Jwpike has not implemented a third-party review platform and offers Zip (Quadpay) for payment flexibility. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Jwpike ranks #4 out of 1794 stores we track. This places them in the top 0% of food & drink stores by product catalog size.
Last scanned
Feb 22, 2026
