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Kith

shopify

kith.com

Kith is a premium fashion retailer offering curated apparel, footwear, sneakers, boots, bags, and accessories for men, women, and children. The store features exclusive seasonal collections, designer collaborations (including New Balance partnerships), and lifestyle products positioned as a luxury streetwear and contemporary fashion destination.

Fashion & Clothing
Bespoke
US / USD
PayPal +1
Visit Store

Performance Needs Attention

This store scores 38/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

28,994

-709

Collections

3,287

+13

Pages

258

-4

Blog Posts

4,360

+10

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 19 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#14398 / 16375

Faster than 12% of stores

Fashion & Clothing Ranking

#2620 / 2989

Top 88% in category

Category Avg Performance

57

-19 below avg

Category Avg LCP

1.9s

Slower than avg

38

Performance

91

Accessibility

85

SEO

Core Web Vitals

LCPneeds work

3.3s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

147ms

Interaction to Next Paint

Additional Metrics

FCPneeds work

2.8s

First Contentful Paint

TTFBgood

497ms

Time to First Byte

SIpoor

10.1s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#14 in Fashion & Clothing

Top 0% of stores

3440% above average

28,994 products vs 819 avg

Slower than 88% of Fashion & Clothing stores

PageSpeed score: 38/100

+3,578 products

Over the past 6 months

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products28,994 / avg 819

3440% above average

avg

Collections3,287 / avg 93

3434% above average

avg

Pages258 / avg 41

529% above average

avg

Blog Posts4,360 / avg 32

13525% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Growing (+14%)

Removed 709 products last month

Tracking History

1+ year

Since Apr 2025

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

high

Strong content (4360 blogs, 258 pages)

Tech Stack Maturity

Mature stack

No review platform (23% of category uses one)

Business Sophistication

Established

International

Store Timeline & History

Aug 2025

28,994 products3,287 collections258 pages4,360 blogs

Jul 2025

29,703 products3,274 collections262 pages4,350 blogs

Jun 2025

28,895 products3,251 collections248 pages4,331 blogs

May 2025

27,292 products3,187 collections242 pages4,311 blogs

Apr 2025

25,416 products3,126 collections242 pages4,301 blogs

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About Kith

Kith is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 28,994 products organized across 3,287 collections, making it larger than average for the fashion & clothing category.

Theme and Design

Kith uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Kith achieves a performance score of 38/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 91/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Kith has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Kith ranks #14 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size. Over the past 6 months, the store has grown its catalog by 3,578 products.

Last scanned

Feb 18, 2026

Kith | Fashion & Clothing Store Analysis | CommerceRank