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Latelystudio

shopify

latelystudio.co.uk

Lately Studio is an independent stationery retailer offering retro-inspired paper goods and desk accessories. Their product range includes washi tapes, sticker sheets, deskpads, greeting cards, wrapping paper, craft papers, prints, and keyrings designed to brighten up workspaces and creative projects.

Books & Stationery
Dawn
CA / GBP
judge.me
PayPal
Visit Store

Performance Needs Attention

This store scores 40/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

87

Collections

46

Pages

10

Blog Posts

11

CommerceRank Score

Overall store health assessment based on 5 key factors

C

64/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 20 points below Books & Stationery category average (60)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#14094 / 16375

Faster than 14% of stores

Books & Stationery Ranking

#253 / 273

Top 93% in category

Category Avg Performance

60

-20 below avg

Category Avg LCP

1.9s

40

Performance

95

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

6.4s

Speed Index

Store Audit

Actionable insights compared to 412 Books & Stationery stores

#210 in Books & Stationery

Below 51% of stores

96% below average

87 products vs 2,250 avg

Slower than 93% of Books & Stationery stores

PageSpeed score: 40/100

Category Benchmarks

Compared to 412 stores in Books & Stationery

Products87 / avg 2,250

96% below average

avg

Collections46 / avg 93

51% below average

avg

Pages10 / avg 20

50% below average

avg

Blog Posts11 / avg 39

72% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

Reviews Platform

judge.me

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 51% by catalog size

Content Investment

low

Basic content (10 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Developing

Modern Theme

Store Timeline & History

Feb 2026

87 products46 collections10 pages11 blogs

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About Latelystudio

Latelystudio is a books & stationery ecommerce store built on shopify and operating in CA. The store currently offers 87 products organized across 46 collections, making it comparable in size for the books & stationery category.

Theme and Design

Latelystudio uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 10% of books & stationery stores.

Performance Analysis

Based on Google PageSpeed Insights, Latelystudio achieves a performance score of 40/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 95/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Latelystudio uses judge.me for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Books & Stationery category, Latelystudio ranks #210 out of 412 stores we track. This places them in the top 51% of books & stationery stores by product catalog size.

Last scanned

Feb 20, 2026

Latelystudio | Books & Stationery Store Analysis | CommerceRank