Letterboxlashes
letterboxlashes.co.uk
Letterbox Lashes is the UK's first and original false eyelash subscription box service, delivering curated selections of false lashes monthly to customers' doors. The store offers subscription boxes, one-off lash purchases across different styles (Day Lashes, Night Lashes, Lash Sets), and beauty accessories for makeup enthusiasts and professionals.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
80
Collections
11
Pages
9
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Beauty & Cosmetics Ranking
#1 / 403
Top 0% in category
Category Avg Performance
56
-9 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
12.6s
Speed Index
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#3 in Beauty & Cosmetics
Top 1% of stores
75% below average
80 products vs 315 avg
Faster than 100% of Beauty & Cosmetics stores
PageSpeed score: 47/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
75% below average
avg
79% below average
avg
53% below average
avg
93% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Letterboxlashes
Letterboxlashes is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 80 products organized across 11 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Letterboxlashes uses the Supply theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Letterboxlashes achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 79/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Letterboxlashes uses judge.me for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Letterboxlashes ranks #3 out of 572 stores we track. This places them in the top 1% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 22, 2026
