Lilyellacollection
lilyellacollection.com
Lily Ella is a women's fashion retailer offering elegant womenswear across multiple categories including dresses, tops, knitwear, outerwear, and activewear, alongside accessories such as jewellery, bags, and sunglasses. The store positions itself as an affordable fashion destination with free UK delivery and a no-fuss returns policy.
Products
1,033
Collections
38
Pages
13
Blog Posts
31
CommerceRank Score
Overall store health assessment based on 5 key factors
81/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#7172 / 16375
Faster than 56% of stores
Fashion & Clothing Ranking
#1359 / 2989
Top 45% in category
Category Avg Performance
57
+3 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.5s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#596 in Fashion & Clothing
Top 13% of stores
26% above average
1,033 products vs 819 avg
Faster than 55% of Fashion & Clothing stores
PageSpeed score: 60/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
26% above average
avg
59% below average
avg
68% below average
avg
3% below average
avg
Category Intelligence
How Lilyellacollection compares to other fashion & clothing stores
6%
of Fashion & Clothing stores use TrustPilot
16%
of Fashion & Clothing stores use Klarna
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
7 months
Since Aug 2025
Larger than 75% of category
Top 13% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Aug 2025
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Lilyellacollection
Lilyellacollection is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 1,033 products organized across 38 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Lilyellacollection uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Lilyellacollection achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Lilyellacollection uses TrustPilot for customer reviews and offers Klarna for payment flexibility. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Lilyellacollection ranks #596 out of 4419 stores we track. This places them in the top 13% of fashion & clothing stores by product catalog size.
Last scanned
Feb 18, 2026